Mission Statement

FSFA International is committed to providing education to the floral industry and the public. 

Our Objective is to cultivate friendly relationships, promote mutual understanding and foster the solidarity of all of our members, promote the interest of, and educate our members and the public in the floral industry. 

Do you have an event we need to know about? 

email your event information to: 

Executivedirector@fsfanow.com

When I first joined FSFA International, I do not think I understood what it was all about. And I didn’t know the impact it would have on my floral career! I work full-time as an executive assistant to a non-profit CEO, and floral design has been my second job since moving to Florida in 2016. I became a member of FSFAI after meeting Bob Tucker and others at a workshop event in Bradenton, Florida in 2018. Since becoming a member: Achieved FSMD Accreditation - Florida State Master Designer As we all pivoted during COVID, FSFA continued to support and encourage florists in new ways! The annual “Over the Top Bridal Bouquet was held virtually, and I placed fifth! –the only designer to place from Florida. Designer of the Year took place virtually, and I was able to compete with floral industry giants. Executive Director Bob Tucker and I had a conversation that developed into FSFA Tea Talks, where we would all meet virtually and discuss the impact of COVID-19, and how to continue to thrive. As a result of relationships developed through FSFA, I met members of AIFD’s Southern Chapter, who created a fundraising virtual floral art exhibition event called “Phoenix Rising”. My Phoenix Rising project was featured in Naples Daily News in July of 2021 Through FSFA, I was awarded a mentorship with Ian Prosser AIFD PFCI. There are no words to describe all that I learned from this gracious and giving individual and his team, family & friends at Botanica International Design. The epic event that I had the opportunity to work on through the mentorship with him in March of 2022 gave me the confidence to create a magical floral-filled wedding in June of 2022. This wedding was awarded honorable mention in Florist Review’s “Picture-Perfect Weddings” Contest. You cannot imagine what it felt like to see a photo of my work in an international magazine! Ian’s request for me to freelance for him in September of 2022 was a highlight, and although those events had to be postponed as SWFL was being ravaged by Hurricane Ian, Ian himself reached out to make sure I was okay in Naples, which was a kindness I will not forget. Because of connections like these, opportunities like these, my little “side hustle” has continued to grow. I’ve become a preferred vendor for the first time in my career, I’ve provided wedding florals at exclusive venues, and I even provided florals for an event that featured Goldie Hawn as the keynote speaker! Please accept my gratitude, for the people, for the opportunities, for the education, for the welcome, for the laughs & the tears, for the support & the cheers and for this wonderful community of Florida State Florists Association, International. You have changed my life, and helped my dreams come true.